customer journey 2 - Rez

3 Steps for Mapping Your Customer Journey

Photo Source: Intechnic According to Walker, a customer intelligence firm, “By 2020, Customer Experience will be the key differentiator, over price or product.” For many B2C (business to consumer) companies, there is a growing emphasis on improving the customer experience to gain market share over competitors. Mapping the customer journey is crucial for any company seeking
Read more